Steelers star T.J. Watt and brother J.J. Watt make history!
Head to the store to pick up yours!
The Football Feed
Wheaties fans, rejoice!
Former Defensive Player of the Year in Pittsburgh Steelers linebacker T.J. Watt will be featured alongside his brother J.J. Watt, a three-time Defensive Player of the Year, on the latest box of the iconic cereal brand!
And it's a historic moment, considering that they'll be the first pair of brothers ever featured, along with being the first pair of athletes on the box since 1935.
“Built around a uniting love for football, the Watt family is grounded in perseverance, togetherness and a commitment to doing the right thing when it matters most, while serving communities in their lives outside of football,” Kathy Dixon, senior brand experience manager for Wheaties, said in the release. “That’s what being a Wheaties Champion is all about, and one of the many reasons we’re so proud to feature J.J. and T.J. on the cover of this limited-edition box.”
“It is a childhood dream come true to be on the next Wheaties box,” J.J. and T.J. said in the release. “We hope this box is a reminder for athletes and people everywhere to persevere – on the field and in life – and always champion what you’re passionate about.”
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